Mastering Music PR: What Publicists Do, Radio Plugging, DJ Promo and Press Releases.

Budi & JeffreyCopyright & Publishing, Music Business, Music Marketing15 Comments

Most of the questions we receive from readers are related to marketing. Everyone is wondering about how they can reach more people with their music and build a fan base in the process. In our latest article we covered the fundamentals of branding and how to execute a strong inbound marketing strategy. For those unfamiliar with the term, inbound refers to marketing to your existing fan base. Things such as … Read More

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Announcing the Music Marketing Academy (My Online School)

Budi VoogtBlogs, Booking Agents, Copyright & Publishing, Labels & Distribution, Music Business, Music Marketing, Social Media, SoundCloud / YouTube / Spotify, Team Building4 Comments

  A while back I sent out a survey to my list. I wanted to get your feedback on which things you are struggling with the most, what parts of music marketing you find the hardest and what you would like to ask me. Hundreds of you answered and I appreciate that. It’s awesome to see you actually care and engage, which makes me feel humbled and reinforces why I’m doing this … Read More

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The Truth About Record Deals (And How To Negotiate Them)

Budi VoogtCopyright & Publishing, Music Business11 Comments

Labels come in all shapes and sizes; major labels, larger independents, smaller independents, net labels and online collectives. Whether you’re an electronic music producer or indie band, it is probable that you will be involved in a record deal at some point in your career. In this article, we’ll talk about the nature of recording agreements, key clauses that you should understand and terms that are reasonable and favorable to … Read More

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Understanding the Music Industry: Record Labels, A&Rs, Distribution, Pluggers and PR

Budi VoogtBooking Agents, Copyright & Publishing, Labels & Distribution, Music Business11 Comments

  Understanding the Music Industry is a series that outlines the framework of the business, explaining the roles of the industry professionals, what their jobs entail, when it’s important to involve them and deal specifics that you want to be aware of. Artist managers, booking agents, music publishers, labels, A&Rs and others – we’ll treat them all. The first episode covers the foundations that underlie this business, shedding light on … Read More

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How does the Music Industry work: Music Publishers, Syncs and Licensing

Budi VoogtCopyright & Publishing, Music Business8 Comments

Understanding the Music Industry is a series that outlines the framework of the business, explaining the roles of the industry professionals, what their jobs entail, when it’s important to involve them and deal specifics that you want to be aware of. Artist managers, booking agents, music publishers, labels, A&Rs and others – we’ll treat them all.

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